HyperGuest is thrilled to participate in ITB China 2026. We’re joining 15,000+ industry professionals to build deeper connections across the Chinese travel ecosystem.
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Marc Armengol leads HyperGuest’s global expansion and strategic partnerships, bringing over a decade of experience in hospitality and travel technology. Before joining HyperGuest, Marc spent nearly ten years at Grupo Hotusa, where he held leadership roles including Director of Sales & Distribution and Head of Distribution. His expertise in sales strategy, hotel distribution, and online business operations was honed through key roles at various hospitality organizations. Marc holds a degree in Tourism, a Master’s in Business Intelligence from EAE Business School, a PMP certification from La Salle BCN, and a Master’s in Hospitality Management & Marketing from Cornell University. His diverse expertise drives HyperGuest’s international growth, fostering strategic collaborations that enhance the travel ecosystem.
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Jerome Dela Cruz is a senior leader in travel and hospitality, with over a decade of experience across Asia Pacific. Known for building teams, driving growth, and shaping commercial strategies, he has worked across the OTA, Wholesale, and Hotel 0perator segments. At HyperGuest, Jerome leads Business Development for APAC, working with hotel groups, travel sellers, and technology partners to improve direct distribution and commercial transparency in the region. Before joining HyperGuest, he was the Commercial Director at Hospitality Innovators Inc. (HII), where he managed the commercial performance of 15 properties across the Philippines. Prior to that, he served as the Country General Manager for Trip.com Group, where he built the Philippine office from the ground up, growing it to over 500 employees while establishing a strong presence in the market. Jerome has also held key roles at Hotelbeds and Bedsonline, focusing on supplier management, pricing, and market strategy—driving profitability and strengthening relationships across the region. He holds an MBA from the esteemed Asian Institute of Management as a Presidential Scholar, with a focus on Business Analytics and FinTech. He also completed the Global Network for Advanced Management (GNAM) program at the Australian Graduate School of Management (AGSM) at UNSW. He is a Certified Revenue Management Executive (CRME) through HSMAI. Jerome is based in Asia and regularly speaks with travel and hospitality leaders about distribution trends, channel performance, and new paths to profitability. Outside work, he’s a traveler and coffee enthusiast.

Paulo De Oliveira is an accomplished and versatile professional with 38 years of experience in several segments of the travel industry. For the past four years as a Director of Business Development at HyperGuest, he has played a key role and has been instrumental in the company development and success. Paulo's extensive experience covers leadership roles in the airline industry at American Airlines, Turkish Airlines and Korean Airlines as well as overseeing the corporate travel management of the EU - European Medicines Regulatory Agency. He also worked for WebBeds Americas, Middle-East and Africa division, heading sales, business development and customer success. He has a bachelor’s degree in Tourism Business, he is performance focused and firmly believes that the L.E.A.D. pillars are key to an individual's professional success.