HyperGuest & Beaumier

Beaumier is a collection of 5-star hotels rooted in some of Europe's most striking landscapes, from the alpine calm of the Grand Hotel Belvedere in Wengen, Switzerland, to the sun-bleached serenity of Petunia in Ibiza and the Michelin-starred tables of Capelongue in Provence. As the group expands beyond its French roots into Switzerland and Spain, its partnership with HyperGuest is growing right alongside it.

The Vision

As Beaumier expands, how do you preserve the "place-rooted" identity that defines your brand while operating at a larger scale?

"Beaumier has never been about replicating a concept. Every hotel is rooted in its destination, its culture and its community. As we grow, our ambition is not to standardise the experience, but to build a collection of unique places connected by a shared philosophy: thoughtful hospitality, exceptional design and a genuine sense of place. Growth simply allows us to bring this vision to more destinations while preserving the individuality of each property."

The Challenge

Before connecting with HyperGuest, what was your biggest headache managing inventory and rates across your independent properties in different markets, seasons, and countries?

"Managing distribution across our hotels means every property has its own seasonality, guest profile and commercial strategy. The challenge wasn't just managing rates and inventory, it was doing so efficiently while maintaining flexibility and reducing unnecessary intermediaries. We wanted a more direct, agile way to work with our partners without adding operational complexity."

The Partnership

Now that you're connected through HyperGuest, how has your thinking about distribution changed?

"At Beaumier, we don't believe every room needs to be sold through every channel. HyperGuest allows us to be more intentional about who we work with, building direct relationships with partners that share our values and bring the right guests to our hotels. It's a more transparent, flexible and sustainable approach to distribution."

A special thank you to Victoria Enoux, Thomas Battistonni and Fairouz Sagher at Beaumier for their partnership and for making this collaboration possible!